P
eople Footwear™ is for the people. This casual lifestyle brand seeks to have feet first into the future ™ with comfortable footwear for everyday endeavours and passions. Whether you’re set to walk a mile in your favorite sneakers or relax in some slides with friends and family, People Footwear is there for you.
People Footwear Creative Concepts
Over a few seasons I was tasked with executing creative concepts for People footwear. A lot of this work would showcase creative tag lines playing off visuals. Key objectives of lightweight, water friendly and humanly relatable played into much of this exploration.
- Photography - Mike Selsky
- Art Direction - Trevor Fleming
