Apr 2, 2018
 in 
Lifestyle

lululemon Blissed Out

F

eel bold and blissful in these soft, relaxed-fit culottes, designed for savasana-level comfort all day long. Modal® French Terry is super soft and naturally breathable.

Blissed Out - Culottes

The brief objective for this creative campaign shot for lululemon was to show a premium look for a base level style. Showcasing how this pant could be dressed up yet retain its comfort and feel for its fabric. The campaign aimed to push the envelope on what a lululemon women's lifestyle shoot could look like in contrast to its past campaigns of this product style.